Landing Builder: Create, Customize and Launch

A focused page for your next big idea

Give a new product, seasonal collection or special offer a page of its own. Enterlumix Landing Builder brings ready-made designs, flexible sections and visual editing into your merchant admin, so you can shape a campaign without writing a full website from scratch.

Use it to tell your product story, highlight the details customers need and bring your store's products into one focused experience. A landing page complements your main storefront; creating one does not replace your store theme. Results depend on your offer, content and audience: a template does not guarantee sales.

1. Choose your starting point

Open Landing Pages in Merchant Admin. Your landing pages appears first, with existing drafts and published pages. Below it, Discover landing themes shows homepage thumbnails: three per row on desktop and one per row on mobile.

• Preview: click a theme's thumbnail to inspect its design without creating a saved draft.
• Add & customize: open that design in the builder, ready for your own content.
• Create Landing: start with a blank Canvas.
• Edit in an existing page's Manage menu: continue from its server-saved content.

Eight starter themes are available: Harvest, Rooted, Atelier, Bloom, Volt, Haven, Serene and Jubilee. Pick the design that fits your brand, not just its example product category. Replace demo copy and images before publishing.

Selecting a different template inside the builder replaces the current sections and content after confirmation. Use Undo if you change your mind.

2. Make the page yours

Enter a clear Landing Name so you can find the page later. Add sections from Landing Sections by clicking or tapping; desktop users can also drag them onto the canvas.

Available sections include:

• Hero Banner: lead with a strong visual, headline and call to action.
• Image Banner and Gallery: show your product, its benefits and supporting images.
• Countdown: display the timing of a genuine promotion.
• Product Template: choose your store product and configure its landing purchase presentation.
• Featured Products: choose products and let visitors order with the same product options, quantity, Billing / Shipping and Order Summary used by Product Template. Show shipping & order form is enabled by default; turn it off for a product showcase with View Product links.
• Testimonials and FAQ: answer common questions and add customer stories you have permission to use.
• Google Map and Floating Contact: help visitors find or contact your business.
• Custom HTML: include a custom visual content block. Scripts are disabled in its preview iframe; do not rely on JavaScript inside that block.

Select a section on the canvas to open its settings. Depending on the section, controls include text, images, colors, spacing, alignment, size and layout. Background Color changes the page canvas and gaps, not each section's own background or image.

Use your own product information and media. Products must belong to your store. For a useful campaign, keep the headline short, use clear photographs, explain the offer and make the next action easy to understand.

3. Arrange sections and content

The toolbar works on the selected section or content element:

• Move Up / Move Down changes the selected item's order.
• Duplicate makes a copy you can customize.
• Delete removes the selected item.
• Undo / Redo steps through edits in the current editing session. This is not a permanent version archive.
• Mobile / Desktop switches the editing canvas view.

The Content Elements tools add a Logo, Heading, Button, Video, Divider or Border Frame. Click to add an element or drag it onto the canvas. These are separate from full page sections.

Select a content element before using Drop to move it or Crop to resize it with the handles. Crop here is a visual resize tool, not a dedicated photo-cropping application. Turn movement mode off when you want to scroll or edit heading text normally.

4. Work comfortably on your phone

On smaller screens, the fixed Sections / Canvas / Edit tools controls keep each workspace within reach instead of stacking long panels.

1. Open Sections, then tap a section to add it.
2. Use Canvas to review and scroll your page independently.
3. Tap a section or element to select it, then open Edit tools to change its settings.
4. Return to Canvas: its previous scroll position is retained.
5. To reorder a selected section, hold its Move section handle and drag it to the new position. Near the canvas edges, auto-scroll helps you reach other sections.

Swipe the canvas normally to scroll. Use the dedicated section handle for reordering, Drop for content-element movement and Crop handles for resizing. Preview both mobile and desktop before launch; a design that looks good on one screen still needs checking on the other.

5. Automatic database drafts and Save to draft

The builder automatically saves changes to a database draft after about two seconds without further edits, provided the connection and validation succeed. Check the toolbar status: Unsaved changes, Saving draft, or Draft saved. Save to draft is still available in the top toolbar and properties panel when you want to save immediately. An unnamed design with sections or elements receives the temporary name Untitled landing; rename it for easy recognition. An untouched blank Canvas does not create a draft.

There is no browser auto-draft restoration. Recovery uses the server-saved database draft, not local browser copies. Until a save succeeds, changes are still unsaved and leaving or reloading triggers a warning when the browser permits it. A failed auto-save displays an error and does not repeatedly retry the same invalid content: correct it or use Save to draft to retry. Browser or operating-system interruptions may not show a warning. Wait for Draft saved before leaving important work.

Opening Create Landing again starts a new page. It does not recover the canvas of a deleted or abandoned draft. Opening Edit loads the last server-saved version, not unsaved changes from an earlier visit. A failed save is not a successful draft: read the message, correct the issue and try again.

6. Preview the saved storefront appearance

The builder's Preview buttons first save the current page, then open its actual frontend landing renderer. This is different from the gallery's template preview, which does not save a page.

The saved preview includes the page's content, styles and selected products. Mobile mode opens a phone-width popup; Desktop opens a wider preview. The signed preview link lasts 15 minutes. Reopen Preview to get a fresh link after it expires.

You do not need to publish a new draft to preview it. Unpublished drafts remain absent from public landing listings. The embedded preview blocks form submission: use it to review the page, not to complete an order. Treat preview links as private and share your public link only after publishing.

Important for published pages: Auto-save, Save to draft and Preview use an independent staged revision. Your published content and public URL remain unchanged until you choose Publish or Manage → Publish changes. Edit and signed Preview show the latest saved draft. The list marks published pages with Unpublished changes. Duplicate copies the latest saved draft into a separate unpublished page. Publishing a stopped page keeps it stopped; use Turn On when you want it available publicly.

7. Publish and manage your landing

When the content is ready, use Publish in the builder or the draft's Manage → Publish action in the list.

The list's Manage menu provides:

• Edit to customize the page.
• Duplicate to create a separate draft copy.
• Publish for a draft, or Publish changes to promote saved changes on a published page.
• Open and Link for a published page, including a copyable public URL.
• Turn Off / Turn On to control a published page's visibility.
• Delete to remove a page after confirmation. This cannot be undone from the list.

Saving a new draft is not publishing it. A published page must also be active to be publicly available. Turning a page off stops public availability without deleting its saved design.

8. Pop-ups & Exit-intent

Add Pop-ups & Exit-intent from Content Elements, just after Button. It is a visitor overlay, not a page section. Click or drag it onto the canvas, select it and use Drop to position it or Crop to resize it, just like Button and Heading. Mobile and Desktop positions/sizes are saved independently. The popup consumes no space in the section flow. Existing saved popup sections are converted to editable popup elements when reopened, keeping their text, trigger, visibility and first-visit identity. Open Preview to test the actual popup; its position is constrained to the visitor screen so its controls remain reachable.

Choose Show popup:

• First visit only: show once for this popup in this browser. Clearing browser storage, using a different browser or private browsing can make it appear again. This is not a customer-account tracking rule.
• Every visit: show once each time the page loads, not repeatedly while the same page remains open.
• Exit intent: on desktop, moving the pointer out through the top edge can show it. On mobile, tapping an ordinary same-tab link that leaves the page can show it before navigation. Visitors can close it to stay or choose Continue leaving this page. Browser Back, browser/tab Close, new-tab links, downloads and same-page anchors are not blocked.
• Scheduled window: choose a required start and optional end. It can open while a visitor is already on the page when the window begins, and closes when its end is reached. The end must be after the start.

Configure a title, description, banner image URL or Upload banner, button text and button link. Supported links are HTTP(S) URLs, local paths and same-page anchors, such as #landing-checkout. Leave the banner empty to remove it. The button closes the popup before following its link.

Delay after arrival accepts 0–300 seconds. Schedule start and end are entered in your local time and stored in UTC; delay is measured from page arrival, not added to the scheduled start. Start/end values also restrict other trigger modes when provided.

Popups use a compact responsive dialog with a close button, Escape-key support and backdrop dismissal. Multiple eligible popups queue rather than stack. Each popup opens at most once per page load. A duplicated popup has its own first-visit identity. Preview uses the same popup behavior as the published page; test first-visit behavior in a fresh/private browser if it has already been seen.

9. Hide on Mobile / Hide on Desktop

Select any section or Content Element and find Device visibility in Edit tools:

• Hide on Mobile hides it at widths below 768px.
• Hide on Desktop hides it from 768px upward, including wider tablets.
• Enable both to hide it on both device layouts without deleting it.

Switch the builder's Mobile / Desktop mode to check the corresponding state. An item hidden in the current mode disappears completely, including its section height and margins: following sections move up, and you can place other elements in the freed area. It remains intact in the other mode, with a clear Hidden on Mobile or Hidden on Desktop badge. Use Hidden on Mobile/Desktop → Edit visibility in the properties panel to select a hidden item and show it again, including items hidden in both modes. Hidden sections also remain in the section selector. Frontend Preview and the published page follow the same visibility rules. Popup visibility prevents it from opening on the excluded device and does not consume the first-visit preference there.

The settings are available from desktop and mobile Edit tools and are saved with the same draft/publish flow as other content. Check both device layouts before publishing.

Before you share: a simple launch checklist

1. Replace sample products, promotional claims, reviews and demo images.
2. Check product selection, pricing, availability and your store's checkout settings.
3. Review mobile and desktop layouts, image quality, spacing and button destinations.
4. Check countdown timing and only use real, accurate offers and testimonials.
5. Save, open the frontend Preview and review the whole page.
6. Publish, confirm the page is active, then use Open to check the public page.
7. Copy its public link for your campaign. Test any real checkout carefully: unlike the embedded preview, a live checkout can create a real order.

Quick answers

Why is Create Landing empty after I leave?
Create Landing intentionally starts a new page. Reopen an automatically or manually saved page through Edit in the list. Changes that never reached Draft saved may be lost.

Why did my deleted draft not return?
Deleted drafts are not restored from browser storage. Start a new page or edit another saved draft.

Why will Drop or Crop not work?
Select a Content Element, not just a whole section. Use Move section or Move Up / Down to reorder sections.

Why did my preview stop opening?
Check the Landing Name and save response first. An expired signed link needs a fresh Preview. If media upload or product validation fails, resolve the displayed error before trying again.

Can I edit without affecting an existing live page?
Yes. Auto-save and Save to draft keep an independent database revision. Signed Preview shows that revision; the public page stays unchanged until Publish.

Can I customize from mobile?
Yes. Switch between Sections, Canvas and Edit tools; use normal swipes for scrolling and dedicated handles for drag and resize.

Product ordering from a blank landing

You do not need to start from the Products list to get checkout. Add Product Template or Featured Products, then select your own products in Edit tools. Product Template includes checkout directly. Featured Products includes it while Show shipping & order form is enabled. Selecting product options and quantity updates the subtotal; choosing the delivery area updates shipping and the total. The published order uses current server-validated prices, stock and product ownership, not browser-supplied totals.

The editing canvas shows a checkout preview only: it does not place real orders. Signed frontend Preview shows the real storefront layout, but its embedded builder iframe blocks form submission. Publish and test the live page carefully when checking a real order.

Popup close button and display duration

Customers can close a popup at any time using the cross (×) at its top-right corner. The close button stays within reach when scrolling long popup content, and works on desktop and mobile. Escape and backdrop dismissal remain available.

In the popup's Edit tools, turn on Enable auto-close timer, then set Show for (seconds) to a whole number from 1 to 300. Turn the timer off to let customers close the popup manually; its scheduled window can still end it. There is no need to enter zero. The duration starts when the popup actually opens, and queued popups each receive their full duration. Customers can always close it earlier.

This is different from Delay after arrival, which controls how long to wait before opening. Save/auto-save keeps both settings in the draft; Publish applies them to the live landing.

Popup artwork, content positions and timer toggle

The banner covers the whole popup on desktop and mobile. Images may crop to fill the frame. Use the popup's existing Drop/Crop controls to move or resize the entire popup.

Use Content position — Mobile/Desktop to position the Title, Description and Button independently: horizontal and vertical percentages run from 0 to 100. Switch device modes to set a separate layout for each. Clear Title, Description or Button text to remove that content entirely; saving and reopening does not restore demo text.

Turn Enable auto-close timer on and choose Show for (seconds) from 1 to 300. For example, 7 displays it for 7 seconds after opening. Disable the timer to keep it open until dismissed or its scheduled window ends; the saved duration is remembered. The cross remains available in either mode. Delay after arrival controls when the popup opens, not how long it remains visible. Save/auto-save keeps these changes in the draft; Publish applies them to the live landing.

Featured Products checkout layout

With Show shipping & order form enabled, Featured Products uses the same responsive product and checkout layout as Product Template, including Display Type, default product selection, checkout text and submit-button styling. New or previously unconfigured Featured Products checkout uses List by default; an explicitly saved Icon / Card selection is preserved.

On mobile, checkout products stack one per row and use the available width. On desktop, multiple products use two columns; a single product is centered. Billing / Shipping and Order Summary stack on mobile and sit side by side on desktop.

Desktop/Mobile Products per Row belongs only to the showcase-only layout. Disable Show shipping & order form to use those grid controls and View Product links. Its saved column values do not shrink checkout products into a showcase grid. Switching modes preserves product selections and the saved showcase column settings. Save/auto-save keeps changes in the draft; Preview uses the storefront renderer and Publish updates the live page.

Single or multiple products in one order

Select a Product Template or checkout-enabled Featured Products section. In Edit tools, use Order selection:

• Single product per order is the default and preserves existing landings. Clicking a different product switches the selection. The customer chooses one product, its variant and quantity.
• Multiple products per order lets customers select one or several products in the same order. Each selected product has its own quantity and variant. Customers can uncheck a product to remove it; at least one product is required. A product can appear once per order with its selected variant; different variants of the same product are not separate lines.

Customers can click or tap the product's image, title or empty card area to select it. Choosing options or changing quantity selects that product without discarding other selections in Multiple mode. In Multiple mode, clicking the card or its checkbox again removes it; keyboard users can use the selection controls.

Order Summary lists all selected products and their quantities. Delivery Area adds one shipping charge to the combined subtotal. Every selected variant must be available and have sufficient stock. The server checks the merchant's saved order mode, allowed products, live prices, variants and quantities; changing a browser total does not change the order price. Invalid orders are rejected before creating an order.

The builder canvas is a simulation, not a real order. Save/auto-save persists the merchant's mode in the draft; Preview shows the same selection behavior, and Publish applies it to customers. Existing live pages are not changed until published.

Popup button destinations and appearance

Select a Popup content element. Enable auto-close timer only controls automatic dismissal, not whether the popup is enabled. Off keeps it open until the customer closes it or clicks the button; On reveals Show for (seconds) (1–300). The close cross is always available. The canvas keeps the popup visible for editing: use Preview to test timing and button actions.

Banner image URL, Upload banner, the image preview and Remove banner are together. Uploading fills the same URL field and updates the full-popup artwork. A pasted image URL works too.

Use Button background color and Button text color to match your offer. Button text and independent desktop/mobile positions remain editable.

Button destination offers Checkout and the products added to checkout-enabled Product Template or Featured Products sections on this landing. Choose a product to select it automatically and scroll to its checkout when the customer clicks the popup button. Single mode switches to that product; Multiple mode adds it while retaining other selected products. Existing quantities and selected variants are retained. If a product needs options, the customer must still choose an available combination before submitting. A removed/unavailable destination displays an error rather than selecting another product.

Previously saved custom links are preserved until you choose Checkout or a product; the editor no longer asks for a button URL. Save/auto-save affects the draft; Publish applies the changes to customers.

Live popup colors and product-only destinations

Button background and text colors update the canvas while you move the color picker, without waiting for it to close. Each color gesture remains one undo step.

Open Button destination to see the names of products added to this landing's checkout sections, not their URLs. The text below lists those product names too. Selecting a name makes the popup button select that product and scroll to checkout. Single mode switches the selected product; Multiple mode retains other selections. Checkout alone keeps the current product selection. Existing saved custom links are not silently replaced.

Hide on Mobile, Hide on Desktop and Enable auto-close timer each have an aligned checkbox and text on one row, on both desktop and mobile.

The popup subtitle/Description tool and its position controls have been removed. New popups have no demo subtitle. Existing saved descriptions are preserved for compatibility; title and button controls remain available.

11. Page SEO, tracking & performance

Open Page SEO, tracking & performance in the builder tools. These settings belong to this landing, not the entire store. Save to draft and Preview first; Publish makes changes public. New marketing features are off until enabled. The same settings work on desktop and mobile.

Dedicated SEO and sharing image

Set Meta title (160 characters), Meta description (320 characters) and Open Graph image URL, or upload the sharing image beside that field. The published page uses these for search/social metadata; the page title is used when no meta title is set. A landing sharing image overrides the store cover image. Social networks can retain their own old preview cache. Draft previews are signed, private and noindex.

Per-page Meta, GA4 and GTM

Enable page trackers and enter a numeric Facebook Pixel ID, GA4 measurement ID (G-...) or Google Tag Manager ID (GTM-...). Only IDs are accepted, not raw scripts or arbitrary chat-widget code. These are browser integrations; page IDs do not create a server-side/CAPI integration.

The existing Privacy choices dialog gates trackers. GA4 needs analytics consent; Meta needs marketing consent; GTM needs both because a container can contain both kinds of tags. Global Privacy Control blocks marketing. Preview does not load ad trackers. Identical page/store IDs are merged. Do not configure the same Meta/GA4 tags both directly and inside GTM, or your container may duplicate events. The merchant remains responsible for tags inside their GTM container.

Purchase events use actual saved order amounts, not a visit to an arbitrary Thank You page. Online payment purchase/redirect waits for verified paid status. Refreshing confirmation does not create another purchase event. Ad delivery can be blocked by consent choices, browser blockers or network failure; event delivery is not guaranteed.

Campaign source: 30 days

Enable Capture campaign source for 30 days. Example: ?utm_source=facebook&utm_medium=paid&utm_campaign=summer. Supported keys: utm_source, utm_medium, utm_campaign, utm_term, utm_content, utm_id, fbclid, gclid and igshid. Other query parameters, such as customer email, are not captured.

The latest nonempty campaign replaces the previous campaign for this store. A first-party encrypted, HttpOnly cookie expires 30 days after that campaign visit; ordinary visits do not renew it. Individual values are bounded to 150 UTF-8 bytes. Global Privacy Control / Do Not Track disables capture and reuse. This first-party order-source record is separate from loading advertising pixels; disclose it in your store privacy policy. Clearing/blocking cookies removes attribution.

Landing orders show Campaign source in the merchant order detail. These are reported URL parameters, not independently verified advertising identity. No separate lead database is created.

Dynamic URL headline

Enable URL keyword headline, enter the URL parameter name (for example offer) and a required Fallback headline. Choose the headline section position, or the first supported headline section. Example: ?offer=Summer%20Offer. The value replaces only that headline as escaped plain text, maximum 200 characters. Without a value, the fallback is used. It cannot discover a search engine's hidden keywords.

The selected section position is based on the page order. After adding, removing or reordering sections, reopen these settings and reselect/check the position. This does not change product prices or order data.

Existing checkout and custom Thank You

The existing landing order form remains the capture form; no extra inline lead form is added. Enable Custom Thank You redirect and choose either an active published landing from this store or an external HTTPS URL. Do not put customer contact details into that URL.

After a saved COD/manual order, the normal confirmation appears first with order number, payment instructions and tracking link, then continues after 3 seconds. A Continue link also works without JavaScript. Online orders continue only after the provider verifies payment; pending/failed payments retain their payment status screen. A removed/unpublished destination falls back to normal confirmation and is logged. A standalone visit to a Thank You landing never counts as a purchase.

Safe speed controls

Cache public layout data (60 seconds) caches only section structure/settings, isolated by store and page. Publish clears the layout cache. Draft previews bypass it. Product prices, stock, payment methods, customer sessions, tokens and full HTML are not cached.

Lazy-load maps and below-fold images delays map widgets until near the viewport and applies native image lazy-loading below the fold. Checkout dependencies remain enabled. Hero images are not deliberately delayed.

Compress new image uploads applies to future builder image uploads only. JPEG/PNG/WebP become WebP at quality 82 with a maximum 1920-pixel side, preserving aspect ratio and JPEG orientation. Images over 24 megapixels are rejected with a clear message. Existing images are untouched; animated GIFs and videos remain unchanged. Tiny/already-optimized files are not guaranteed to become smaller.

A 1-2 second loading time is a target, not a guarantee. Images, widgets, tracking consent, hosting and customer network affect real loading. Test the published page on desktop/mobile before running ads.

Finding the new tools and changing the page background

On desktop, use the Landing Properties panel on the right. On mobile, tap Edit tools. Scroll inside that panel and open Page SEO, tracking & performance, directly below Background Color. The fields have inset spacing and stay inside the panel in both light and dark mode. Scroll down within the panel to reach all tracking, headline, Thank You and performance controls.

Background Color changes the page canvas, not an individual section or popup. Click its color swatch and choose a color. The full-width swatch shows the current selection, and the canvas updates immediately while you adjust the picker; you do not need to close it first. Sections with their own opaque background keep that section color. Use the section's own controls to change those backgrounds.

One color-picker gesture is one Undo step. Undo/Redo updates both the canvas and the picker. Automatic saving keeps edits in the database draft; Save to draft saves immediately. For an already published page, these edits stay separate from the live page until Publish. Use Preview to check the result on desktop and mobile.

Quick setup checklist for a campaign

1. Open Page SEO, tracking & performance and enter the meta title, description and sharing image.
2. If needed, enable page trackers and enter only your Meta/GA4/GTM IDs. Test visitor Privacy choices; draft Preview does not run ad trackers.
3. Enable campaign-source capture if you want supported UTM/ad parameters on orders. Use the campaign URL when testing; arbitrary query fields are not stored.
4. For a changing headline, enable URL keyword headline, set a parameter and fallback, and check the selected section position after reordering sections.
5. If needed, enable custom Thank You and choose a published landing in this store or an external HTTPS destination. The existing order form and confirmation remain; online payment must be verified first.
6. Enable only the performance options you need. Compression affects new uploads, not existing images; layout caching never freezes product price or stock.
7. Save, Preview at desktop/mobile sizes, then Publish when ready. Open the public URL in a fresh tab to check the published result. If this guide was already open before an update, reload it to see the latest instructions.